In today’s world, there are many prerequisites to be fulfilled for commencing a business in a foreign country. Several conditions and regulations are formulated by regulatory organisations in Singapore, such as ACRA and BizFile+, for starting a company in Singapore. It is crucial for every organisation to protect their IPR (Intellectual Property Rights) across different countries, especially when your Singaporean Business is engaged in trading and export activities with foreign nations.
You can secure your company’s IPR with Trademark Registration, which is a unique word, symbol (logo), phrase, or any other element for your business identification and differentiating the products and services from your competitors. There are ample benefits for International Trademark Registration in Singapore, and we will walk you through salient ones in this blog.
What is International Trademark Registration in Singapore and for Foreign Countries?
International Trademark Registration is critical for every Singaporean business engaged in business activities in foreign countries. It protects companies’ Intellectual Property Rights (IPR) during Trademark Infringement and enhances their brand images in consumers’ minds.
It saves your Trademark from being copied or used for fraudulent activities in foreign nations. With International Trademark Registration, you can take legal action for your Trademark Infringement.
If you are an overseas company looking to register its Trademark in Singapore, you must file an application through the Intellectual Property Office of Singapore (IPOS).
If you are a Singaporean Business looking to do International Trademark Registration in the countries where the business is operating, then you must file an application through the World Intellectual Property Organization (WIPO).
WIPO will review your application and publish the mark in their Gazette of International Marks, where your application is sent to the countries where you have business operations for Trademark protection. Each country has an 18-month timeframe to accept or refuse the forwarded application. In case of no refusal, the Trademark is deemed to be registered in foreign nations.
Benefits of International Trademark Registration in Singapore
The chief benefit of International Trademark Registration in Singapore is that it prevents your business from Trademark Infringement, primarily when another foreign business uses an identical trademark to your company to trade their products and services. It will retain a positive and distinctive impression amongst consumers of your brand. It saves your business from heavy losses and tarnishing of brand reputation.
International Trademark Registration helps your company mitigate such events. It enables owners to take legal action against situations when another business uses a similar trademark to theirs for selling or promoting their products and services.
International Trademark Registration is highly beneficial when your firm’s operations are extended overseas. It protects your business in different countries and helps to maintain your brand image by preventing other companies from using your Trademark.
Note: If your business is indulged in business trading in multiple countries, you need to register for an International Trademark in each country where you have your business operations to avoid misuse of the Trademark and maintain your brand identity.
Time and Cost Saving
Though International Trademark Registration in each country where your business operates is expensive, it saves your company from massive costs in the long run. You can simplify this process by consulting with Bestar Services Singapore Business Advisory Consultant, who will guide you through the entire procedure and save you from hefty costs with just one application.
Most importantly, International Trademark Registration will protect your business from indulging in legal matters in the future, saving you significant legal costs when another overseas company has used a similar Trademark.
Enhances your Brand Reputation
Companies operating in foreign countries with International Trademark Registration tend to win local consumers’ trust and faith in their brand quickly. It exhibits your commitment and perseverance towards your business identity and esteem in customers’ minds, leading to increased sales and revenues.
It also helps you find potential investors, stakeholders, and third-party vendors. It builds a solid brand reputation in the eyes of financial and banking institutions and legal regulatory authorities.
Imposing (Enforcing) your company’s trademark in multiple countries where your business has operations is challenging and arduous. You can simplify this situation with International Trademark Registration, enabling you to smoothly enforce your trademark in foreign nations.
If you are engaged in professional business activities where they have a treaty and agreement in place with Singapore, it will be straightforward for your business to enforce its trademark with International Trademark Registration.
You can smoothly obtain one for your business with Bestar Services and increase your company’s trademark enforcement in foreign countries.
After reading the blog, you will have fully comprehended what International Trademark Registration is, how you can file an application for it in Singapore and overseas, and its benefits. However, if you have any questions, feel free to contact us.
At Bestar Services, we provide comprehensive support and solutions for Company Incorporation and Registration Services in Singapore for foreign and national companies. We help businesses with International Trademark Registration for both foreign and local companies.
Our Business Advisory Consultants have helped 100s of organisations seamlessly obtain their International Trademark Registration in Singapore and foreign countries where they have operations.
International Trademark Registration with Bestar Services saves you ample time, cost, and effort. We also assist with other matters related to Company Incorporation and Registration in Singapore.